Customer Loyalty Programme

We have launched VM Rewards as a way to thank our loyal customers for their support.
You can now earn points every time that you shop with us which can be converted into vouchers that can be spent on future purchases on our website.

Ways to earn:

  • You will be rewarded 3 loyalty points for every £1 spent on our website excluding shipping.
  • Earn 25 points when you create a customer account.

Points value / redeeming your points:

  • Each point is worth 1 penny which can be redeemed against the cost of a future order.
  • Points can be redeemed in £1 increments. Therefore you must accumulate at least 100 points before your will be able to generate a voucher.
  • Once you have accumulated enough points, you will receive an email with instructions. You can also redeem your points from the rewards widget by clicking on ways to redeem, then order discount. A voucher code will be emailed to you as well as being displayed within the widget. This code can be copied into the discount/voucher box at checkout. You can also choose to apply the discount directly to your order from within the widget.
  • Points and discount codes have no expiry date.


We have software in place to detect fraudulent activity. If such activity is detected your account will be closed, all points accumulated will be removed, vouchers will be voided and you will be blocked from the programme.

(We reserve the right to end this promotion at any time and to change the terms and conditions. In the event of us ending the promotion, we will continue to honour all points awarded.)